Integrated Campaign for Quality Leads

Objective: DIRTT Environmental Solutions aimed to generate high-quality leads through an integrated digital media campaign that leveraged social media, Google Ads, and a targeted landing page.

Solution: I led the design and development of a custom landing page, taking it from wireframe to final design, optimized for lead generation. Additionally, I crafted a wide range of social media content, both organic and paid, to engage audiences and drive traffic to the landing page. This comprehensive approach included ongoing creative support, ensuring cohesive, engaging content throughout the campaign.