Digital Campaign
Driving Leads Worldwide
Lead gen campaign for Minerva University, featuring a targeted landing page and engaging social and digital media assets to reach global audiences.
Category
Digital Marketing
Client
Minerva University
Year
2024
Project overview
Objective: Minerva University sought to attract a global audience through a focused lead generation campaign, requiring an engaging landing page and a suite of social and digital media creatives.
Solution: I collaborated with copywriters and project managers to design an optimized landing page tailored for lead capture. I also developed an array of compelling social and digital media assets, both static and animated, providing ongoing support to ensure a consistent and engaging campaign that effectively reached Minerva’s target audience worldwide.